OEM Facial Serum Manufacturer Malaysia
Develop your own facial serum line with ORIZI Group, an OEM and private-label serum manufacturer in Malaysia. We create hydrating, brightening, anti-ageing, acne and barrier-repair serums across water, gel, oil and dual-phase textures — from ready bases to custom formulations.
What is a facial serum?
Serums are one of the most flexible and high-value categories for a private-label skincare brand.
Product types we manufacture
Common directions brands develop with us, adjustable for skin type, texture and positioning.
Hydrating Serum
Water-based hydration with hyaluronic acid directions.
Brightening Serum
Vitamin C and niacinamide directions for even tone.
Anti-Ageing Serum
Peptide and antioxidant directions for firmness.
Acne Serum
Salicylic acid and niacinamide for blemish-prone skin.
Barrier-Repair Serum
Ceramide and centella directions for sensitive skin.
Oil / Dual-Phase Serum
Nourishing oil and dual-phase textures.
Popular functions
Hydration & plumping
Humectant-led serums for a dewy, plumped look.
Brightening
Vitamin C and niacinamide directions for even tone.
Anti-ageing
Peptide and antioxidant blends for firmness.
Acne & oil control
Salicylic and niacinamide directions for blemishes.
Barrier support
Ceramide and centella directions for sensitive skin.
Textures & Product Forms
We develop this category across a range of textures:
Common ingredient directions
Concepts frequently requested (final actives depend on the formulation and claim):
Serum types by ingredient
Beyond the functional directions above, brands often brief us by hero ingredient. These are the ingredient-led serums we develop most — each can carry your own texture, concentration and packaging.
Vitamin C Serum
The classic brightening hero. We develop OEM vitamin C serums around stable derivatives such as sodium ascorbyl phosphate and ethyl ascorbic acid, tuned for the humid Malaysian climate where stability matters most.
Popular positioning: daily glow serum for dull, uneven tone — often paired with sunscreen in the same range.
Niacinamide Serum
The most versatile active in modern skincare. Our niacinamide serum directions typically run 3–10%, targeting the look of pores, excess oil and uneven tone, and pairing well with zinc for blemish-prone positioning.
Popular positioning: an affordable everyday hero product — a common first launch for new brands.
Hyaluronic Acid Serum
The hydration staple. We formulate HA serums with multi-weight hyaluronic acid so moisture sits at more than one depth, giving the plumped, dewy finish consumers look for.
Popular positioning: suits every skin type, making it the safest broad-market serum in a range.
Retinol & Anti-Aging Serum
The renewal treatment. We develop both classic retinol formats and gentler retinol-alternative directions such as bakuchiol, positioned for fine lines, texture and firmness in a night-serum ritual.
Popular positioning: the premium treatment step of a range — higher price point, loyal repurchase.
Brightening, Collagen & Peptide Serum
Firming-and-glow blends. Peptide complexes and collagen-boosting directions combined with brighteners for a multi-benefit premium serum.
Popular positioning: anti-ageing ranges targeting 30+ consumers who want one do-it-all treatment.
Essence & Ampoule
Lighter and stronger siblings of the serum. An essence is a watery, layerable hydrator applied before serum; an ampoule is a concentrated booster in single-use or short-course format.
Popular positioning: K-beauty-style routines and gifting-friendly ampoule sets.
Face Oil
The nourishing finisher. We blend face oils around squalane, rosehip and botanical oils for dry skin and glow-finish positioning — standalone or as the last step over a water-based serum.
Popular positioning: natural and premium ranges where texture and sensorial quality lead.
How to choose the right product
| Target consumer | Dehydrated, dull, ageing, oily or sensitive skin. |
| Core function | Pick one lead claim to keep the product focused. |
| Texture | Water/gel for oily skin; oil/dual-phase for dry or premium. |
| Active level | Everyday-gentle vs high-concentration treatment. |
| Packaging | Dropper, airless pump or ampoule. |
Hydrating vs Brightening vs Anti-Ageing Serum
| Serum | Lead actives | Best for |
|---|---|---|
| Hydrating | Hyaluronic acid, glycerin | Dry / dehydrated skin |
| Brightening | Vitamin C, niacinamide | Dull, uneven tone |
| Anti-ageing | Peptides, antioxidants | Fine lines & firmness |
| Acne | Salicylic acid, niacinamide | Oily, blemish-prone skin |
Frequently asked questions
What serum types can you manufacture?
Can one serum combine several functions?
What is the minimum order quantity?
What is the difference between a serum and an essence?
Can these be Halal and NPRA-notifiable?
Can you manufacture vitamin C, niacinamide or hyaluronic acid serums?
Related product groups
Ready to develop your own serum line? Share your target concern, texture and market tier, and ORIZI Group will guide you to a suitable formulation.