Private Label & OEM Daily Mouthwash 750ml (Pharmacy Range)

• Fresh Breath • Plaque-Control Support • Daily Oral Care
• A modern oral-rinse concept combining Cetylpyridinium Chloride (CPC), xylitol and a refreshing essential-oil system.

• FORMULA POSITIONING
• • Daily mouthwash for breath freshness and adjunctive oral-hygiene support. • CPC plus menthol, thymol, eucalyptus oil and methyl salicylate create a recognizable oral-care active story. • Xylitol and sucralose support a pleasant, sugar-free-style taste profile. • Poloxamer 407 and PEG-40 Hydrogenated Castor Oil support solubilization and formula clarity.
• FULL INGREDIENTS
• AQUA, XYLITOL, PEG-40 HYDROGENATED CASTOR OIL, POLOXAMER 407, PHENOXYETHANOL, FLAVOR, ETHYLHEXYLGLYCERIN, SUCRALOSE, MENTHOL CRYSTAL, THYMOL, CETYLPYRIDINIUM CHLORIDE, METHYL SALICYLATE, EUCALYPTUS GLOBULUS LEAF OIL, CITRIC ACID, ETHANOL, BUTYLENE GLYCOL
• Note: Final INCI declaration, ingredient percentages, directions, age suitability and product claims should be confirmed by Regulatory/QA before artwork or commercialization.

• CPC
• • Cetylpyridinium Chloride is an antimicrobial mouthrinse ingredient. • Supports plaque-control and breath-freshening positioning.
• XYLITOL
• • Well-known oral-care sweetener. • Helps create a pleasant taste profile without relying on sugar.
• COOL MINT
• • Menthol Crystal delivers an immediate cooling sensation. • Supports a clean, refreshed after-feel.
• ESSENTIAL OILS
• • Thymol + Eucalyptus Oil + Methyl Salicylate. • Recognizable mouthwash ingredient system.
• HERO INGREDIENT STORY
• • CPC + essential-oil components provide the strongest functional oral-care story in this formula. • Menthol strengthens freshness and sensory impact, while xylitol supports consumer-friendly daily-use positioning. • The formula does not list fluoride, so avoid anti-cavity / cavity-prevention claims unless the formula is changed and substantiated.

• FUNCTIONS
• • Helps freshen breath. • Supports control of plaque-associated oral bacteria. • Provides a cooling, clean-mouth sensation. • Complements everyday brushing and flossing. • Solubilized flavor/oil system supports a uniform rinse experience.
• CONSUMER BENEFITS
• • Fresher-feeling breath after rinsing. • Cleaner mouth feel as part of a daily routine. • Convenient extra oral-care step for morning and evening use. • Familiar mint-and-eucalyptus sensory profile. • Suitable concept for mainstream adult oral-care positioning, subject to final directions.
• CLIENT VALUE
• • Easy-to-understand oral-care proposition. • Multiple hero ingredients for packaging and sales presentation. • Fits pharmacy, chain-store and personal-care channels. • Can be extended into flavor, sensitivity, alcohol-free or fluoride variants in a future range. • Supports private-label / OEM portfolio expansion.

• DAILY NEED
• • Bad breath and plaque management are recurring oral-care concerns. • Mouthwash is a convenient add-on to brushing and flossing. • Repeat-use format supports replenishment and repeat purchase.
• RETAIL FIT
• • Easy placement within oral-care aisles alongside toothpaste, floss and toothbrushes. • Works for pharmacy, supermarket, personal-care and e-commerce channels. • Private-label mouthwash can help retailers broaden their own-brand oral-care range.
• RANGE EXPANSION
• • Opportunity for multiple flavors and pack sizes. • Potential future variants: alcohol-free, fluoride, mild mint or premium gum-care positioning. • A core daily mouthwash can act as the anchor SKU for a broader oral-care line.

ORIZI Group Pharmacy Range 2026. Final INCI, claims and classification are confirmed against the approved formula and destination-market rules before launch.